How to Score FREE Bagels, Breakfast Sandwiches, & More for National Bagel Day 🥯

Bagels on a beige background with the text "National Bagel Day January 15"

National Bagel Day is just around the corner, happening on Wednesday, January 15. If you’re a bagel lover, get ready to celebrate in style with deals and freebies from bakeries, bagel shops, and even coffee spots. Whether you’re a classic bagel fan or enjoy a gourmet sandwich stacked on a delicious bagel, there’s something for everyone. Keep an eye on this page for even more deals as the day approaches, but for now, here’s a sneak peek at some of the best offers to help you score a free or discounted bagel fix.

Bonus: Click here for your chance to claim a Panera gift card.

Bagels from Bruegger's Bagels with cream cheese on them

Bruegger’s Bagels

By joining the Bruegger’s Bagels rewards program, you’ll receive a free bagel with cream cheese with purchase. The incentive is given to all new sign-ups but National Bagel Day seems as good excuse as any to join the club! 

All-Nighter Egg Sandwich at Einstein Bros Bagels

Einstein Bros. Bagels

Einstein is using National Bagel Day to encourage folks to join their Einstein Bros. Rewards program to receive a free Egg Sandwich with purchase. Once you sign up, place an order using the app or online and you’ll get your free sandwich. You’ll also get a rewards offer for a free bagel with cream cheese with purchase. There are a dozen egg sandwiches to choose so there’s even more reasons to celebrate. Pictured above is the All-Nighter Egg Sandwich featuring eggs, bacon, American cheese, and smokey chipotle aioli on a Cheesy Hashbrown Bagel. 

Bagels in a box from Noah's NY Bagels with a tub of cream cheese

Noah’s NY Bagels

Sign up for Noah’s Rewards and you’ll get a free bagel and schmear with purchase. The offer is good for all new rewards members, but they thought National Bagel Day was a good day to remind you to join. 

Asiago Bagel Stacks from Panera Bread

Panera Bread

Panera is introducing a line up of Asiago Bagel Stacks just in time for National Bagel Day. The three options – Chicken Roma, Spicy Steak, and Zesty Tuscan – are $7.99 each and are available now. Here’s where the freebie comes in. MyPanera members who purchase one of the new Asiago Bagel Stacked from Jan. 15 – 21 will get a reward for a free bagel added to their account. 

THB Bagelry & Deli

THB is treating its myTHB Rewards App users to a free bagel with cream cheese with purchase for National Bagel Day. Place an order of $6.05 or more using your rewards account that day and you’ll receive your freebie! THB Bagelry & Deli is also using the holiday as an excuse to bring back their Cinnabagel for one day only. 


National Bagel Day is the perfect excuse to indulge in your favorite breakfast treat without breaking the bank. With rewards programs and special deals from places like Bruegger’s Bagels, Einstein Bros. Bagels, and Panera Bread, you can snag a free bagel or sandwich while discovering exciting new menu items. Be sure to mark January 15 on your calendar and take advantage of these offers by signing up for rewards programs or placing orders online or through apps. And don’t forget to check for even more deals as the big day gets closer. Happy Bagel Day—may your bagel be warm, your cream cheese plentiful, and your wallet happy!

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