Enter to Win a One Million Dollar Cash Payment From Lay’s! 

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Create the ultimate chip flavor and fatten your bank account!

Here’s your chance to hit the jackpot while making taste buds across the country crave your creation! We all love potato chips, but have you ever imagined a flavor that would elevate that satisfying crunch? In the “Do Us a Flavor” Sweepstakes by Frito-Lay, Inc., you could turn your original idea into a delicious reality on store shelves—and score a $1,000,000 grand prize! This is your moment to transform your flavor genius into a fortune. Whether you dream of something savory, spicy, or with a touch of sweetness, your imagination could change snack history and your life!

Entering is simple! Visit www.dousaflavor.com during the entry period to submit your flavor idea, along with a story that explains your inspiration. It’s all about the taste and the tale behind it. Judges are looking for originality and a spark of consumer appeal. So, unleash your creativity and enter for a shot at the win of a lifetime!

Sweepstakes Details

  • Grand Prize: A One Million Dollar Cash prize ($1,000,000)
  • How to Enter: Submit your flavor idea with a story behind it on the official entry form
  • Contest End Date: February 21, 2025

Enter to Win:

This is a once-in-a-lifetime chance to see your culinary creation on the map and pocket a million dollars! Enter the “Do Us a Flavor” sweepstakes, and you could soon be making your mark in the snack world. Start brainstorming your sensational flavor and submit it for a life-changing grand prize or a runner-up cash bundle. Click here to enter and get started on the path to snacking stardom!